Brennen Jensen

Brennen Jensen
Study Says Donors Will Pay More to Become Charity Members
May 15, 2009 at 4:00 am

May 14, 2009, The Chronicle of Philanthropy — If your organization uses memberships as a way to raise money and connect with donors, you may be interested in a recent study at the University of Maryland showing a curious connection between the cost of membership and the rate that people sign up.