Generation X
The post-boomer babies now are young adults poised to offer greener pastures for organizations seeking new donors.
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Respondents cited several factors as limiting more extensive and intensive philanthropic involvement at this stage of their lives. Among them: not enough desired wealth; assets tied up in business activities; and the need for more education about different methods and strategies of giving.
What’s more, high-tech donors tend not to be active participants in religious congregations, a starkly different characteristic than that of previous wealth-holding generations.
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