Step Up to the (Fundraising) Buffet

FS: What do you consider to be the most challenging thing for fundraisers at small nonprofits — beyond the obvious “lack of money”?
SR: Staying focused. It’s very easy in the small shop to hop from one thing to the next, trying to do everything. You get much better results when you focus on the most important things.

FS: What do you hope readers will think/feel/do once they finish this book?
SR: We hope they’ll feel excited and ready to take their fundraising to the next level! We want them to better understand what it takes to do fundraising well and how they can implement some best-practice activities in their office.

(For ordering and other information about “Fundraising Buffet,” click here.)