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Denny Hatch
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Within hours of the commercial’s introduction, the Obama camp responded with a version that used much of the same graphics and voice-over. But the message was to skewer Clinton for her Iraq War vote, not the fact that nobody seems to answer the emergency phone in the (Hillary) Clinton White House.
Everybody, it seems, missed this obvious (to me) gaffe.
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Denny Hatch
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Denny Hatch is the author of six books on marketing and four novels, and is a direct marketing writer, designer and consultant. His latest book is “Write Everything Right!” Visit him at dennyhatch.com.
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