Social Media: Does Your Boss 'Get' It?
Get executive staff on a webinar
I'm presenting a free mini-webinar on social and mobile media for executive staff in January (Contatct me at heather@diosacommunications.com for details.)
Be proactive
Add your social- and mobile-media responsibilities to your job description. Then at your next annual review, at least seed the idea that you can't add these new responsibilities to your job description without dropping time spent on other duties. Your boss can say no, but you need to be firm. Perhaps even ask for a raise — it never hurts to ask.
Ask for an office smartphone
You are going to need it. Yes, yes ... I know. Your nonprofit has no budget for it. Ask anyway. If your nonprofit is not experimenting with social media on the mobile Web, you are missing the early-adoption phase and you'll regret it three years from now when fundraising and currency in general is mobile.