Star Power
When newly successful actor Danny Thomas founded ALSAC/St. Jude Children’s Research Hospital 50 years ago, he started a Hollywood fundraising connection that still shines today.
“Danny Thomas was very known and very loved in America and trusted, and he started the institution because of a promise he made,” O’Brien says. “So we have a whole generation of people who grew up watching Danny Thomas, trusting him and believing in him, and we have worked very hard to maintain that trust.”
- Companies:
- St. Jude Children's Research Hospital
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