How to Use AI for Donor Comms Without Losing Trust

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Nonprofits are overwhelmingly adopting artificial intelligence (AI). A recent survey found that 92% of organizations are using it in some capacity. But there’s a disconnect: Only 7% of nonprofits report that AI use has a significant impact.  Near-universal adoption hasn’t translated into strategic impact — and that gap shows up across programs, marketing, and fundraising. The challenge isn’t because of the technology, per se. It’s how the nonprofits are thinking about it. Organizations have gotten used to going faster. Meeting notes are drafted in seconds, fundraisers are spinning out emails…

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