Have some good white papers or case studies? Contact Chris Lyons to contribute.

White Papers

Marketing Your NonProfit With Zero Budget

This is the definitive guide for nonprofits to market their organization, packed with tips on building a budget without touching donated dollars. You'll also learn where to market, how to target and how to get the best return for your marketing spend.

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Attracting Young Professionals to Your Organization

The definitive book on finding and nurturing the leaders of tomorrow: 1) Why you need to attract young professionals as fundraisers/volunteers in your organization now 2) What Millennials are seeking from the organizations they become passionate about 3) Why you need to let young professionals create their own group and control their fundraising

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White Papers

Storytelling That Gets More Donations

Finally, a practical how-to guide on nonprofit storytelling: • How you and your supporters who can tell your organization’s story and increase fundraising as a result • How to create a storytelling structure within your organization • How to teach your participants to effectively tell donors the story that got them involved with your cause

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White Papers

A Nonprofit's Guide to Donor Personas

How well do you know your donors? Even the most savvy nonprofits may be missing the mark when it comes to their demographics and intended audience. Find out how creating donor personas can open up a whole new audience in direct mail marketing, social media, and more!

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