Four Nonprofits That Have Mastered Storytelling

Think fast: Who is the best storyteller you know? Odds are, it's someone who doesn't simply tell what happened. Rather, the best storytellers show what happened by punctuating their stories with rich description, vivid examples and compelling details.

In today's intensely competitive market, nonprofits face greater challenges than ever before when it comes to distinguishing themselves from the crowd. A lifeless, text-dense website or social media presence is not only forgettable, but does nothing to engage and steward donors, volunteers and other constituents.

The key to success? Not just having a great story, but knowing how to convey it in the most powerful way.