7 Absolutes for Major-Gift Fundraising Success

Every week Richard and I answer dozens of questions from executive directors, development directors and major-gift officers. While every question is slightly different and every nonprofit is unique, there are basic key absolutes hidden in all of them. So today I’m going to “answer” these questions by laying out seven elements of what a major-gift program and those who work with that program need. We firmly believe that if you follow these seven “absolutes,” you’ll be successful with your major-gift program.