Highlights
Inside Look at Being a Capital Campaign Consultant

I was a successful capital campaign consultant. Every one of the campaigns that I worked on from assessment through the campaign reached and surpassed its goal. Was that because of my talent? Because I wave a magic wand?...

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An Inside Look at Being a Capital Campaign Consultant
April 23, 2018 at 1:00 pm

I was a successful capital campaign consultant. Every one of the campaigns that I worked on from assessment through the campaign reached and surpassed its goal. Was that because of my talent? Because I wave a magic wand?...

What’s Your Measuring Stick for Monthly Donor Success?
April 23, 2018 at 12:56 pm

I’m currently working on the analysis for a big national organization’s sustainer direct mail campaigns. One of the things we needed to settle on first was what they thought was important in measuring their monthly donor success...

Being Vulnerable Strengthens Your Nonprofit Donor Relationships
April 23, 2018 at 12:54 pm

Building trust in any relationship is essential if that relationship is going to be real and authentic. And creating mutual trust in your nonprofit donor relationships is really your ultimate goal. Why? Because if you have mutual trust, then you and your donor will feel comfortable to be real with one another...

#NPPTrendingNow Ep 41: What Do Donors Really Want?
April 20, 2018 at 11:59 am

Welcome back to #NPPTrendingNow, a weekly video series where NonProfit PRO Editor-in-Chief Nhu Te breaks down the top three coveted stories of the week. Here's what we've got going on for you this week: what donors really want, supporter engagement opportunities and treating your nonprofit like a business...

The Thin Green Line: Managing Major Gifts Officers, Planned Gifts Officers
April 20, 2018 at 11:53 am

Very early in my career, I was given the assignment of being a planned gifts officer with no experience on the resume. In fact, I was given this assignment while I was directing the annual fund for a university. I also did not have any experience as a major gifts officer...

5 Easy Tips for a Share-Worthy Nonprofit Video
April 19, 2018 at 1:13 pm

Video is the trend of the moment. If you're not creating nonprofit video content for your organization, you really should be. Creating video content doesn’t need to be overwhelming, and you don’t have to spend tons of marketing dollars to create cinematic, lengthy, elaborate videos. Great video content can be short and simple—and still draw awareness to your cause!...

Sizing Up Your Nonprofit Competition
April 18, 2018 at 1:03 pm

Some nonprofit executives fear that the nonprofit pie is a zero-sum game. They fear that there is a limited number of charitable dollars available and that they are in nonprofit competition with other organizations for their share of the pie. We tend not to ascribe to this philosophy; our view is that the dollars in…

Softgiving Partners With MPB to Reinvent Radio Fundraising
April 18, 2018 at 1:00 pm

Softgiving, a financial tech company serving nonprofits, has partnered with Mississippi Public Broadcasting, the statewide NPR affiliate of Mississippi, to reinvent MPB’s well-known radio fundraising drive, “Make a Splash With Change...