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Just Do It: Your Secret to Mastering Major Gift Fundraising

I remember working for a social services agency where the social workers would often say to me, "I could never do what you do." I’d reply, "Back at you!" Each of us thought the other person’s talent was a mystery because we’d never learned it. And we’d never wanted to learn it. I also remember board members, sitting in a fundraising training I was facilitating and saying, "I could never ask for a major gift as well as you do."...

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