Highlights
The Role of Big Charities During Disaster Reliefs

Welcome back to #NPPTrendingNow, a weekly video series where NonProfit PRO Editor-in-Chief Nhu Te breaks down the top three coveted stories of the week. Here's what we've got going on for you this week: the role of big charities during disaster reliefs, steps to re-engaging lapsed donors and metrics to measuring your nonprofit's success...

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The Latest
Is Transformational Philanthropy in Your Future?
September 22, 2017 at 12:07 pm

If you ever played baseball, you can relate to my experience. At first, I was thrilled to put on a uniform and play for a team. Then, I was excited to get a single, which is a one-base hit. As time passed, I was even more thrilled to get a double (two-base hit) and eventually a triple (three-base hit)...

Practice Saying ‘I’m Sorry’
September 21, 2017 at 12:06 pm

For nonprofits, apologizing is effective when it addresses two quite different situations. First, admit the mistakes you make in your programs. For example, the social service program that delivered mediocre outcomes or the performing arts performance that bombed...

Understand What Your Volunteers Need From Your Nonprofit
September 20, 2017 at 12:26 pm

Remember Maslow’s hierarchy of needs? Just about everybody got a dose of Maslow somewhere along the line, either in high school social studies class, or college psychology or sociology courses. And if it somehow slipped by you in school, you may have read about it in management or productivity books. Even books on project management talk about it...

5 Metrics to Measure Your Nonprofit's Success
September 19, 2017 at 11:00 am

When gauging your nonprofit’s success, relying on gut instinct is foolish. It’s necessary to study metrics and see how they change over time. There are several especially worthy measurements that can tell you how your nonprofit stacks up...

4 Reminders to Prevent Donors From Getting Compassion Fatigue
September 19, 2017 at 10:57 am

Given the recent string of catastrophic events, amplified by nonstop media coverage, you certainly can’t fault people for beginning to feel compassion fatigue. After making personal or workplace donations to charities helping out in Texas, the Caribbean, Florida and elsewhere, it’s understandable that donors might begin to feel worn out...

What Really Motivates Donors to Give Monthly?
September 18, 2017 at 10:50 am

I’m so excited! I just received “The 2017 Burk Donor Survey Report,” and this year’s study has a huge section on sustainers—comparing this year’s donors’ answers to ones from 2012, when they last had this major focus on monthly gifts...

What Rights Do Your Donors Have?
September 18, 2017 at 10:38 am

You know how it feels to be treated shabbily. You buy something, there’s a problem and you might as well be a pile of sawdust when you try to get someone to help you solve the problem. It feels terrible. And you would never treat anyone that way yourself...

What Can Fundraisers Learn From the Taxi Industry?
September 15, 2017 at 12:36 pm

It’s no secret that the taxi industry has been disrupted by Uber and a growing range of other services. The taxi companies remained largely unchanged for decades, mistakenly assuming that the status quo met their customers’ needs. The same can be said for the movie rental business disrupted by Netflix. In both cases, customers’ expectations became more sophisticated over time, leaving the traditional business operators vulnerable...

Giving for Disaster Relief
September 15, 2017 at 12:21 pm

Because I work for a disaster relief agency that also provides a variety of other important daily services, I am always interested in studying why certain donors only give for disaster relief. On a small sample, I noticed that more than 4,000 of our donors gave for the Hurricane Katrina relief efforts in 2005, but did not give in subsequent years...

How to Re-Engage Lapsed Donors in Your Organization
September 14, 2017 at 10:03 am

A lapsed donor is one who has lapsed from giving for at least a calendar year. They are the most significant donors to focus your efforts on re-engaging, because they have already demonstrated an interest in your organization...