Turnkey’s peer-to-peer clients describe Facebook fundraisers as a blessing and a curse. The money is great. It just shows up, which is both amazing and, well, great. Last year, Facebook fundraisers put over $300 million into the pockets of 750,000 nonprofit organizations...
Bot. This may likely be your favorite word, or a word that strikes up a lot of fear and uncertainty at this time. What is a bot? Simply put in context of the nonprofit professional, a “bot” is software technology that helps to create one-to-one conversations between your organization and an individual...
The nonprofit sector is a rewarding, yet challenging, space for marketers. With low budgets and lots of spending constraints, finding the right fundraising strategy can be difficult. Luckily, nonprofits have an advantage over their for-profit counterparts. Many service companies offer free nonprofit tools...
Social media platforms are great places to engage with supporters and promote your cause. Learn about four nonprofit social media marketing best practices to raise more...
Successful organizations must figure out ways to stand out and encourage people to get involved. Often, that means using nonprofit videos as a brand promotion method. You may think video creation is outside your budget...
We live in the era of high performance tech. Everyone is getting on board—even nonprofits. Or, should I say, especially nonprofits. Your fundraising training never prepared you for all the nonprofit tech tools...
Advocacy is at the core of every nonprofit organization in one form or another. Most nonprofits are looking to make some sort of social change in the world. It is easy to get caught up in fundraising efforts as a nonprofit and count solely on those campaigns and projects to advocate for your audience. While this is helpful, fundraising should not be your only advocacy effort!...
Anyone on social media sees the requests for help. Someone’s friend finds herself in a tight spot, or a group they work with is seeking online donations for a building fund, so they post a message about it and include a link where we can give a couple dollars to help. It is crowdfunding, and it works...
The driving force behind charitable giving's evolution, as with many other industries, is Millennials. Not only did the Millennial generation wholeheartedly embrace online giving, they have pushed other generations to participate with charities and causes that are now readily accessible with technology...
For many of us, the thought of joining one more Facebook group makes us want to close our accounts for good and never log back in. With more nonprofits realizing the value of Facebook groups for social media marketing, users find themselves invited to groups they have no interest in...
