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Should You Use a ‘Tchotchke’ for Monthly Giving?
October 2, 2017 at 12:25 pm

This is an interesting question. The first answer is that this depends very much on what you’re currently using in your appeals and messaging. The second answer is that you will never know until you test it. If your donors are used to receiving something “in exchange for a donation,” using a tchotchke or premium as a “thank you” for joining a monthly giving program may be the way to go...

It's Time to Listen to Your Donors
October 2, 2017 at 12:13 pm

I was reminded about this important topic when I had a chance meeting with the wife of a friend who, when we met, launched into a five-minute tirade on how she and her husband are mistreated by the major gift officers from their favorite charities...

Nonprofits Scramble to Respond to the New DACA Deadline
September 29, 2017 at 11:47 am

Since President Donald Trump’s administration ordered an end to the Deferred Action for Childhood Arrivals program on Sept. 5, nonprofit providers across New York City have responded to those directly affected by offering legal services and other help. The move would phase out a program, created by then-President Barack Obama in a June 2012 executive…

Donors: Syrian Refugees Not Getting Promised Aid From Nonprofit
September 29, 2017 at 11:43 am

The donors and volunteers were moved by the images and stories of need. In one photo, nine-year-old Aya, who fled war-torn Syria for a tent in Lebanon, wears a pink Minnie Mouse T-shirt as she stands along a dirt road, mounds of garbage behind her. What she would like more than anything would be to…

Why Your Organization Needs to Invest in Technology Staff, Tools
September 29, 2017 at 11:40 am

While the number of organizations is becoming seemingly larger by the day, there’s no doubt that existing organizations are growing internally as well. It’s paramount for these growing organizations to invest in technology staff and tools to manage their organization’s strategic plan...

#NPPTrendingNow Ep. 18: Are You Putting Your Donors' Needs First?
September 29, 2017 at 11:33 am

Welcome back to #NPPTrendingNow, a weekly video series where NonProfit PRO Editor-in-Chief Nhu Te breaks down the top three coveted stories of the week. Here's what we've got going on for you this week: the board's role in nonprofit planning, importance of putting your donors' needs first, and consistency and clarity for a high-performing nonprofit board...

Does Your Board Open Fundraising-Related Doors for You?
September 29, 2017 at 11:26 am

I recently made a presentation to a group of fundraising professionals sponsored by the Association of Fundraising Professionals. During the presentation, I asked the class many questions. Some of these questions dealt with aspects of using volunteers to seek time, talent and treasure on behalf of their institution...

Nonprofit Wants to Create 130K Jobs for People With Disabilities
September 28, 2017 at 11:11 am

A new effort with the backing of some major names in the advertising industry is launching with an ambitious goal: create 130,000 jobs for people with developmental disabilities by 2020. Leaders of several New York advertising agencies are coming together to form the nonprofit Creative Spirit, which will work to grow employment opportunities for those…

DIY Fundraising: What Makes Your Organization Great?
September 28, 2017 at 11:06 am

If there is one question that many nonprofits, especially smaller, younger and generally underfunded organizations forget to answer, it’s this simple question: What makes your organization great? It amazes me how many nonprofits skip right over a value proposition that explains why someone should give them any money...

Culture of Philanthropy: How Are You Building Nonprofit Goodwill?
September 28, 2017 at 10:44 am

If you want to be sustainable over the long haul, you must incorporate this dual-pronged goal into your values and planning. The values part is critical, because if you don’t have goodwill internally (in how you treat your colleagues) you’re unlikely to have goodwill externally (in how others perceive you)...

Are Incentives Bad for Peer-to-Peer Fundraising?
September 27, 2017 at 2:35 pm

Let’s face it: There are a number of ways that you can reward and recognize your volunteer fundraisers—specifically when it comes to a peer-to-peer fundraising strategy. And for these fundraisers to be truly successful, they have to really believe in the organization’s mission and cause, or else why would they be volunteering?...

2017 Peer-to-Peer Fundraising Study
September 27, 2017 at 2:12 pm

The “2017 Peer-to-Peer Fundraising study,” the first of its kind, is comprised of responses from fundraisers and nonprofit professionals who were segmented into two categories: those who engage in peer-to-peer fundraising and those who do not...

Charity Commission, Fundraising Websites Plan Crackdown on Fraudulent Donation Pages
September 27, 2017 at 1:09 pm

Charity regulators are cracking down on fundraising scammers after concerns that fraudsters had used tragedies such as Grenfell Tower and terror attacks to dupe donors. Fundraising platforms are to attend a meeting with the Charity Commission to agree new guidelines after websites, such as JustGiving and GoFundMe, were forced to suspend fundraising pages for tragedies,…

5 Cultural Challenges Nonprofits Face With Digital Fundraising
September 27, 2017 at 1:05 pm

In the nonprofit world, direct mail is still king when it comes to generating revenue. This is one of the few industries in which this is the case, and I can confidently say it isn't changing drastically in the near future. As a digital marketer, it's fascinating to me because this sector seems ripe for…

Be Clear and Consistent With Your Board
September 27, 2017 at 11:46 am

Take a few minutes, step back and think of ways you can improve the consistency and clarity for your board. You’ll see immediate and positive results!...

What Nonprofits Can Learn From the NFL
September 27, 2017 at 11:43 am

Former NFL Super Bowl quarterback Colin Kaepernick was a lone nut. He was the guy who famously took a knee during the playing of the National Anthem before games to protest discrimination and brutality against minorities by police. The events of the past week transformed him from a lone nut into the leader of a movement...

Q2 Great Returns Race Benchmark
September 27, 2017 at 8:56 am

A leading cross-border and UK returns specialist has today published its latest tranche of research which reveals a significant drop in the number of UK and European retailers offering customers free returns. ReBOUND’s sixth report sees a steep decline in the number of retailers offering free returns in at least one international market, from 55%

Why Are Nonprofit Sector Job Postings So BAD?
September 26, 2017 at 2:42 pm

Many professionals are frustrated by incomplete, confusing, or outright misleading job descriptions in the charitable sector! Are you one of them? Here’s how to write the best job descriptions that cut through the clutter and reach qualified candidates.