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Innovairre's 'Win-Win' for Bedford County
June 5, 2018 at 12:41 pm

Innovairre recently announced that it will be investing $4.85 million to add digital equipment in Bedford County, Pa., which will open a number of jobs for people in the community...

Are You Ready for the Next-Generation Donors?
June 5, 2018 at 12:15 pm

Many nonprofit charities are starting to see changes in the donor composition of their fundraising programs. This is due in large part to the huge generational shifts occurring in the U.S. population today. As next-generation donors become the dominant givers, their needs and behaviors also have a greater impact on the giving process...

6 Steps to Planning Your First Fundraising Cultivation Event
June 5, 2018 at 12:12 pm

A fundraising cultivation event is great way to begin to qualify prospective donor relationships and deepen already existing donor relationships. Cultivation events should be a part of any individual giving. However, most nonprofits when first getting started with a major gift program often don't know where to begin...

Independent School Fundraising Trends 2018
June 4, 2018 at 3:01 pm

From profound changes in curricula and testing to elevated concerns for student safety, mental health and emotional well being, independent schools are in a constant state of evolution. Here are ways to align your fundraising strategies to support current institutional trends.

The Simple Truth: What Your Donors Really Want
June 4, 2018 at 12:35 pm

Capital campaigns fund projects that are special and often big—like a building or new programs—that will move your organization to the next level of operation, making a difference in more people’s lives...

When Monthly Donors Want More…
June 4, 2018 at 12:30 pm

Donors are fascinating people; and monthly donors, at times, even more so. If you’ve been following me for a while, you’ll know that one of my recommendations is to invite your monthly donors to events...

Nonprofit Office Moves: How It Impacts Your Staff
June 1, 2018 at 12:17 pm

I was at a church meeting recently when the topic of nonprofit office moves came up. One individual said he had been moved at least six times during his career in the same city. In fact, every person in the room had been affected by at least one nonprofit office move during their career...

#NPPTrendingNow Ep 46: How Can Nonprofits Communicate More Effectively With Millennials?
June 1, 2018 at 12:16 pm

Welcome back to #NPPTrendingNow, a weekly video series where NonProfit PRO Editor-in-Chief Nhu Te breaks down the top three coveted stories of the week. Here's what we've got going on for you this week: tips for painless graphic design, the ambassadorship model for nonprofit board fundraising and how nonprofits can better communicate with Millennials. Have…

Renowned Marketing Trade Association ANA Moves Forward to Acquire DMA
May 31, 2018 at 1:00 pm

The Association of National Advertisers, one of the oldest and most reputable U.S. trade associations in the marketing industry is on the verge of acquiring another well-known marketing trade group, the Data & Marketing Association, formerly known as the Direct Marketing Association...

Online Fundraising Is Bigger Than Just Facebook
May 31, 2018 at 11:16 am

“Fundraising strategy” is a loaded term, but a strategy is so imperative to have as a nonprofit wanting to grow, stay relevant and make a huge impact in your cause space. And in a world where there are so many online fundraising options available, sticking with one plan of action can leave you pigeonholed and missing out on huge opportunities...

Make a Bigger Impact: 5 Key Steps to Improve Your Salesforce Nonprofit Solution
May 30, 2018 at 2:36 pm

Make the most of your Salesforce investment. Whether you are preparing to implement your new donor database or seeking to maximize your fundraising efforts, this White Paper is a must-read! It goes in-depth, step-by-step to help optimize your donor management efforts with Salesforce. Download Optimize Your Salesforce Nonprofit Solution.

Craft Your Best Fundraising Campaign Ever - Join a Live, Guided Tour
May 30, 2018 at 12:51 pm

Join CrowdRise by GoFundMe for a live walk-through of crafting your best campaign ever. We’ve gathered 20+ best practices for optimizing an online fundraising campaign to share with you. Follow-along in real-time and build a no-commitment, free-to-start, unpublished campaign on CrowdRise, the easiest and most modern nonprofit fundraising platform.

A New Age in America: Incorporating Diversity in Philanthropy
May 30, 2018 at 11:42 am

America is in the midst of a dramatic cultural shift, but evidence suggests that organized philanthropy may be stuck in the past. As the nation becomes more ethnically and racially diverse, it is more important than ever to consider whether the fundraising playbook is due for an overhaul...

Millennial DNA: 99+ Percent Human
May 30, 2018 at 11:32 am

Millennial studying is the navel-gazing of our time. We spend crazy time doing it. Don’t take our word for it, ask the Google machine. A Google search of “Millennials and charity” returns 210,000 hits, while searching “Millennials and nonprofits” gets you a whopping 434,000...

Rethink Nonprofit Board Fundraising
May 29, 2018 at 11:18 am

As an executive director or development professional who has experienced the frustration of dealing with nonprofit board fundraising or asking your board to raise money for your organization, you are not alone...