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Tag: Vision

Reaching a State of Prime Association Performance

April 1, 2024 Marcie Bomberg-Montoya

To help your association reach and maintain a prime state of performance, ensure you have these seven components.

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Getting the Right People on the Bus

April 16, 2015 Larry C. Johnson

The word “business” conjures up visions of overweening corporate greed rather than the requirement that all—ALL—viable organizations must have a working business model with stable positive revenue flow.

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We Always Have Choices

January 15, 2015 Larry C. Johnson

But we need to be aware of who needs to make which choices. When we don’t attempt to make the choices that others should be making, life works out a whole lot better for everyone.

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Will a Marketing Vision Help Your Nonprofit Organization?

May 27, 2014 Angie Moore

Keep in mind a marketing plan is not the same as a marketing vision. Here are some helpful tips for creating a vision that is actionable, achievable and measurable.

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Not Enough New Donors? Maybe It’s Because You Need 10 Touches and More ‘Story’

February 4, 2014 Angie Moore

It takes 10 touches to move someone through the buying process. Why don’t we look at donor prospect lists the same way?

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