With fewer lists coming onto the rental market, list universes shrinking so significantly and retention rates dropping, maintaining the status quo and hoping things improve is a death spiral. There are three things you must do now to be successful in the long run. There is nothing breakthrough here, and every charity claims it is doing these well, but my research indicates otherwise.
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Families and Friends and Peers … Oh My!!!
What has nearly 4 million volunteers each year, raises more than $75 million in revenue and is NOT an event? And, more importantly, is your nonprofit doing it?
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