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Tag: Raise money

Engage P2P Spotlight: 5 Follow-Ups for Better Online Donor Retention

October 2, 2014 Joe Boland

Peer-to-peer fundraising adds another difficult layer to the retention equation. Often, donors to peer-to-peer campaigns donate at the behest of a friend or family member. Oftentimes, they have little or no affinity for the organization itself — they simply donate to help someone they know raise money for a cause that person cares about.

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Engage P2P Spotlight: St. Baldrick’s Foundation’s Peer-to-Peer Head-Shaving

September 18, 2014 Joe Boland

By now, anyone in the fundraising sector knows about the St. Baldrick’s Foundation and its head-shaving events to raise money for childhood cancer research.

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Fundraising Marketing vs. Communications

December 2, 2013 Willis Turner

Information doesn’t raise money. It lays the foundation for raising money. It gives you credibility and gives your donors a reason to listen when you appeal to their empathy and desire to help.

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If I Had to Do It All Over Again …

October 16, 2013 Pamela Barden

Michelle, one of the regular readers of Today in Fundraising, recently asked me some questions that have been great thought-provokers for me.

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Shavin’ One for the Team Redux

February 19, 2010June 16, 2026 Margaret Battistelli Gardner

FS reader Jeff Schreifels,  senior partner at Veritus Group, made a point the other day in response to my blog post about The Leukemia and Lymphoma Society’s Totally Baldacious campaign. I see the point, but I don’t completely agree.

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