Here are four nonprofit giving trends gleaned from data pulled from thousands of donations made last year through Fashion Project to a wide variety of nonprofit types.
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Tag: Organizations
Year-End Email Under a Microscope
Steve MacLaughlin, director of analytics at Blackbaud, goes to great lengths to provide insight to us all, and he has done it again with his annual review of year-end fundraising email subject lines.
Read More5 Fundraising Paradigm Shifts in 2015
It looks like the future of fundraising is catching up with us. We are afflicted by the ancient Chinese curse, “May you live in interesting times.” And in the year ahead, times are going to get a lot more interesting.
Read MoreAre the People Reading Your Mail Ruining It?
Here are 17 ways to help others judge a fundraising letter.
Read MoreReport: Annual Funds Increase the Likelihood of Fundraising Success
The Nonprofit Research Collaborative’s recently released Special Report About Annual Funds explores the topic of annual funds and how important they are to fundraising success. Here are a few key findings from the report following the accompanying infographic.
Read MoreFrom the Bridge Conference: Your Mission or Your Overhead Ratio?
At the 2014 Bridge Conference, Wounded Warrior Project’s Steve Nardizzi took on the charity watchdogs and media, saying nonprofits should manage to their missions, not to misguided assumptions about overhead ratios.
Read More5 Fundraising Acquisition Tests With Legs
Here are five direct-mail packages that have a history of success across a wide range of nonprofit organizations. Adapting them to your mission and message can help reduce the some of the risk that goes along with testing.
Read MoreCharitable Giving Report: Largest Year-Over-Year Increase Since the Great Recession
This infographic from Blackbaud based on its 2013 Charitable Giving Report reveals that the fundraising sector saw the largest increase in year-over-year giving in 2013 since the Great Recession.
Read MoreWhither SEO Fundraising in 2014?
Is SEO now irrelevant? Definitely not. But it behooves us as fundraisers to take a long, hard look at how much it’s helping us expand our reach.
Read MoreWhat Do You Need to Grow in 2014 and Beyond?
As always, the closing session of Thursday’s FundRaising Success Virtual Conference + Expo 2013 promises to be a fast-paced, high-energy conversation among members of our current Editorial Advisory Board and friends. This year, they tackle the issues that organizations of every size and mission need to know to thrive well into the next decades.
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