Writing fundraising copy should be detailed and painstaking for you. Reading it should be fast and easy for your donor.
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Tag: Credit card
Sustaining Your Sustainers: Taking Your Monthly Giving Program to the Next Level
The key to success with monthly giving programs is stewardship. Building and maintaining strong relationships with monthly donors are essential.
Read MoreOnline Fundraising: The Hidden Costs of Credit Card Donation Fees
For many organizations, it’s easy to take that initial credit card transactions contract for granted and basically forget about it. But that may be a mistake, as many nonprofits pay higher rates than they need to, meaning less money going to the mission and more money going to payment processing fees.
Read More1 Email to Steal, 1 Email to Learn From for Fundraisers
Make sure your emails are counted among those few that survive the first and drastic purge of the day. Surprise me, involve me in a way that makes sense — and watch me grow into a donor who sticks with you. After all, retention is not a statistic, it’s a relationship.
Read MoreGet More Out of Your Fundraising Donation Page by Acting Like an Online Store
Christine Schaefer, VP of community and marketing at Salsa Labs, tackles nonprofit donation page design and explains why and how a small to midsize business e-commerce strategy can be applied to nonprofit donation page design for higher completion rate.
Read MoreGear Up for a Holiday Fundraising Campaign With These Tips
As your nonprofit prepares for a holiday fundraising campaign, hundreds of other charities are doing the same.
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