Outsource Your Non-Fundraising Brain
Outsource your online life — or part of it anyway — with IFTTT. IFTTT stands for "If this, then that," and it lets you create scenarios so if one thing happens online, another thing happens automatically. For example, if something you want to follow (say, the Outside Counsel blog, for instance) shows up on you RSS feed, then IFTTT will automatically send it to your Facebook or Twitter account, or wherever you like. I haven't tested this yet, but if it works as advertised, it could take a lot of attention-killing work off the table for you.
You can also outsource your chores with TaskRabbit. For non-virtual, actual tasks, TaskRabbit will help you find someone to do just about anything from organizing your office files to fixing your sink. There's also a site called OneReceipt that will collect, manage and organize the receipts for every purchase you make. It can group the purchases by category, issue monthly spending reports, and track shipments and returns. It will also let you keep separate records for personal and business spending.
If you're interested in importing this kind of efficiency into your life, check out the book. There's a lot more there. Writing is complex enough without having "a hundred decisions, and a hundred visions and revisions" from your everyday life crowding your brain. So you don't have to be a hyper-productive workaholic to see the benefits of managing your creative time more efficiently.
Willis Turner believes great writing has the power to change minds, save lives, and make people want to dance and sing. Willis is the creative director at Huntsinger & Jeffer. He worked as a lead writer and creative director in the traditional advertising world for more than 15 years before making the switch to fundraising 20 years ago. In his work with nonprofit organizations and associations, he has written thousands of appeals, renewals and acquisition communications for every medium. He creates direct-response campaigns, and collateral communications materials that get attention, tell powerful stories and persuade people to take action or make a donation.