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So take a chance — but only after you have determined that your idea has a decent chance of succeeding based on what you know today, and what you can predict about tomorrow with solid analysis and experience.
Pamela Barden currently consults with several local and national nonprofits, providing fundraising strategy, direct-mail and direct-response copywriting, grant writing and creative direction. Reach he via e-mail at pjbinc@charter.net or follow her on Twitter at @PJBarden.
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Pamela Barden is an independent fundraising consultant focused on direct response. You can read more of her fundraising columns here.
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