Talking Grants With GE Foundation's Asha Varghese
Grants offer fundraisers a great funding source for their nonprofits. However, putting all your fundraising eggs in the grants basket is a risky proposition. Grants are not guaranteed to be renewed, and foundations can reassess their grants and granting practices at any time.
That means fundraisers should continue to have multiple sources of funding — everything from grants to major gifts to corporate sponsorships and especially a strong base of individual donors … and more.