The Only 6 Things You Need to Take/Leave When Making the Ask
So, there it is. You don't have to spend a bunch of money … in fact you should not do that. You don't want to give that impression. But, if you leave behind the appropriate materials that specifically address the donor and her passion, it will leave a strong impression on the donor and reinforce why she has decided to support your cause.
Remember, a donor gives because he has been inspired by the work your organization does and the work you have done to match his passion with the mission. Everything else is the cherry.
If you like baseball, tennis, golf, Gregorian chant, jazz, rock, good wine and deep conversation, then you’ll like to hang out with Jeff.
If you are passionate about fundraising, Jeff will inspire you to be a true “broker of love” for your donors, helping you bring together a donor’s desire to change the world and the world’s greatest needs. Jeff believes that if nonprofits truly want to grow and obtain more net revenue for their mission, it will come through creating, building and successfully managing major-gift programs. The Connections blog will give you inspiration and practical advice to help you succeed. Jeff has more than 25 years of nonprofit fundraising experience and is senior partner of the Veritus Group.