The Right Stuff That Makes a Nonprofit Executive Successful
Due to a recent ice and snow storm that knocked out my cable television, I decided to watch a favorite old DVD. That DVD was a movie titled, “The Right Stuff.” “The Right Stuff” was adapted from Tom Wolfe’s best-selling 1979 book of the same name about the Navy, Marine and Air Force test pilots who were involved in aeronautical research at Edwards Air Force Base, as well as the Mercury Seven, the seven military pilots who were selected to be astronauts for Project Mercury, the manned spaceflight by the U.S.
Retired General Chuck Yeager, from my home state of West Virginia, is featured in this film. On Oct. 14, 1947, his X-1 jet plane broke the sound barrier for the first time. He and his fellow pilots had the right stuff to move the U.S. into the Space Age. This film won four Academy Awards.
The film made me think about the attributes, or the right stuff, needed by nonprofit executives to be successful.
According to the article, “12 Attributes of Great Nonprofit Leaders,” no leader has the following attributes, but they are something to aspire as nonprofit leaders.
These attributes are:
- Passion for the organization’s mission
- Ability to accept and motivate others
- They are “servant leaders”
- Deals well with conflict;
- Think strategically, but implement tactically
- Financial acumen
- Fundraising skills
- Ability to listen
- Sound judgment
The author of the article, “Profiling the NonProfit Leader of Tomorrow,” conducted research to identify the type of leader nonprofit organizations will need in the future. The new manager-leader model for nonprofit leadership delineates 15 must-have attributes.
These attributes are:
- Strategic thinker
- Collaborative decision-maker
- Entrepreneurial achiever
- Effective communicator
- Change leader
- Inspiring motivator
- High integrity
- Interpersonal sensitivity
- Passionate about the mission
- Financial acumen
- Deep sector-specific knowledge
- Understanding and valuing diversity.
Based upon my experience, attributes needed for success as a nonprofit executive include being flexible and nimble; financial acumen; knowledge of how to maximize boards and volunteers; having the education and knowledge to work with various administrations; being a change agent; ability to understand and learn from best of class examples; being relationship oriented; having a deep understanding of the fundraising process; ability to recruit, train and motivate staff; ability to learn every aspect of a nonprofit organization; being passionate for the mission; being honest and ethical; leading by example; and striving to be a super generalist.
If you intend to make a career in the nonprofit sector, seek to constantly have the right stuff. Also, be aware that “the right stuff” constantly changes and you must be proactive instead of being reactive. The dynamics of the nonprofit sector continue to evolve internally and externally in your world. Seek to be continually prepared and proactive. The demands and expectations of the nonprofit executive continue to increase. The future nonprofit executive must understand the aspects of overlap between the government, business and nonprofit sectors and how to take advantage of this new multi-sector blended reality. Success may be defined differently over time, but will always include some aspect of time, talent and treasure. Look in the mirror and ask yourself if you have “the right stuff” for long-term success in this profession.
Duke Haddad, Ed.D., CFRE, is currently associate director of development, director of capital campaigns and director of corporate development for The Salvation Army Indiana Division in Indianapolis. He also serves as president of Duke Haddad and Associates LLC and is a freelance instructor for Nonprofit Web Advisor.
He has been a contributing author to NonProfit PRO since 2008.
He received his doctorate degree from West Virginia University with an emphasis on education administration plus a dissertation on donor characteristics. He received a master’s degree from Marshall University with an emphasis on public administration plus a thesis on annual fund analysis. He secured a bachelor’s degree (cum laude) with an emphasis on marketing/management. He has done post graduate work at the University of Louisville.
Duke has received the Fundraising Executive of the Year Award, from the Association of Fundraising Professionals Indiana Chapter. He also was given the Outstanding West Virginian Award, Kentucky Colonel Award and Sagamore of the Wabash Award from the governors of West Virginia, Kentucky and Indiana, respectively, for his many career contributions in the field of philanthropy. He has maintained a Certified Fund Raising Executive (CFRE) designation for three decades.