What Should Your Total Caseload Value Be?
I have seen so many situations in which a major-gifts officer (MGO) gets unfairly judged because no one sat down and decided what the MGO's caseload value (the sum of all giving from all the donors on a caseload) should be. And when this very critical economic topic is not managed, it is a recipe for many arguments, debates and disappointments.
- Categories:
- Major Gifts
If you’re hanging with Richard it won’t be long before you’ll be laughing.
He always finds something funny in everything. But when the conversation is about people, their money and giving, you’ll find a deeply caring counselor who helps donors fulfill their passions and interests. Richard believes that successful major-gift fundraising is not fundamentally about securing revenue for good causes. Instead it is about helping donors express who they are through their giving. The Connections blog will provide practical information on how to do this successfully. Richard has more than 30 years of nonprofit leadership and fundraising experience, and is founding partner of the Veritus Group.
