Is There an App for Us?

Human Rights Campaign has a shopping guide for iPhone and Android that lets you check out the homosexual-friendly policies of hotels, restaurant chains, stores, etc. A lot of people, including me, have downloaded it, but it's hard to imagine they use it too often.

Just imagine, it's 2020. Your donor commits 5 cents for every mile she walks or runs thanks to the workout tracker embedded in her arm. She checks her daily cancer-monitoring app, sees a warning sign and taps to support the cancer researchers who could save her life. Her empathy neurons crackle when she sees a video of street kids in Indonesia, and she blinks twice to transfer $50 to Amnesty International.

Got an idea for an app that could connect a charity or nonprofit with its supporters and beneficiaries in an ongoing way, one that could become part of their daily or at least weekly lives? Send it to me and I'll publish the best ideas (and split the royalties with you).