Trusting the Process
What they do need (besides the right talent and learned attributes), however, is an absolute trust in "the process." I put "the process" in quotes because I've seen different MGOs and organizations use different processes that Richard and I would deem absolute failures.
If you've been reading our blog for any length of time, you know that we've outlined "the process" over and over to you. Now, we've done it under different topics or through unique stories, but it's really all about one process.
If you step back and review "the process," you would say to yourself, "Well this is pretty simple. This is not hard. I can do this." And, you would be right.
Except, most MGOs and nonprofits do not follow "the process." They get easily discouraged, abandon "the process" and end up lost in the forest somewhere. This is when someone calls Richard or me and says, "We need a search party … we're lost."
I have to be honest with you. When we were first considering writing this blog, Richard and I wondered if we just told everyone the "right process" if we'd ever get hired because everyone would know what to do and wouldn't need us.
Whew! I'm glad we didn't follow our first instincts. In fact, the opposite has happened. The more we give away "the process," the more our phone has rang from stressed-out executive directors asking for "the search party" to come in and help them find their way again.
So, why are so many MGOs and their organizations getting lost in the woods? One reason Richard and I think they're getting lost is because major-gifts fundraising is so filled with ups and downs that when you or your organization are in one of those down periods, you abandon the trusted process and look for answers and quick fixes to appease your boss and most likely your own ego.
If you like baseball, tennis, golf, Gregorian chant, jazz, rock, good wine and deep conversation, then you’ll like to hang out with Jeff.
If you are passionate about fundraising, Jeff will inspire you to be a true “broker of love” for your donors, helping you bring together a donor’s desire to change the world and the world’s greatest needs. Jeff believes that if nonprofits truly want to grow and obtain more net revenue for their mission, it will come through creating, building and successfully managing major-gift programs. The Connections blog will give you inspiration and practical advice to help you succeed. Jeff has more than 25 years of nonprofit fundraising experience and is senior partner of the Veritus Group.