Do You Have a Fundraising Reception Strategy?
Most professionals take the reception concept for granted. Others have a reason for involvement and a mission to accomplish. Regardless of your thoughts on the subject, your personality, at times, gets in the way. That said, you need to develop a strategy for each reception you attend.
We all know individuals and how they operate in a reception setting. My brother-in-law is blessed because he is excited to meet everyone in the crowd. He thrives on meet and greets. He remembers the name of everyone and each person's life history by the end of the evening.
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Duke Haddad, Ed.D., CFRE, is currently associate director of development, director of capital campaigns and director of corporate development for The Salvation Army Indiana Division in Indianapolis. He also serves as president of Duke Haddad and Associates LLC and is a freelance instructor for Nonprofit Web Advisor.
He has been a contributing author to NonProfit PRO since 2008.
He received his doctorate degree from West Virginia University with an emphasis on education administration plus a dissertation on donor characteristics. He received a master’s degree from Marshall University with an emphasis on public administration plus a thesis on annual fund analysis. He secured a bachelor’s degree (cum laude) with an emphasis on marketing/management. He has done post graduate work at the University of Louisville.
Duke has received the Fundraising Executive of the Year Award, from the Association of Fundraising Professionals Indiana Chapter. He also was given the Outstanding West Virginian Award, Kentucky Colonel Award and Sagamore of the Wabash Award from the governors of West Virginia, Kentucky and Indiana, respectively, for his many career contributions in the field of philanthropy. He has maintained a Certified Fund Raising Executive (CFRE) designation for three decades.
