Falsehoods: Check the Sources!
There is also unintentional spreading of false information. Information gets passed down and around, and it may slightly change in various iterations. This can happen in worthy nonprofits where success rates or other statistics change and even seem to become fact, when in reality they are not.
There is a communications exercise where one person is told some information—perhaps a story—and then it is passed quietly from person to person in a group. Then the group is told the original story and compares it to the last “version.” This can be very revealing and shocking.
Looking for Jeff? You'll find him either on the lake, laughing with good friends, or helping nonprofits develop to their full potential.
Jeff believes that successful fundraising is built on a bedrock of relevant, consistent messaging; sound practices; the nurturing of relationships; and impeccable stewardship. And that organizations that adhere to those standards serve as beacons to others that aspire to them. The Bedrocks & Beacons blog will provide strategic information to help nonprofits be both.
Jeff has more than 25 years of nonprofit leadership experience and is a member of the NonProfit PRO Editorial Advisory Board.
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