If you are a nonprofit, I really need you to click on this link and take this 10-question survey. Five minutes — TOPS — trust me!! And, I don't even ask for your name or your organization name.
If you are an agency or consultant, send this to the nonprofits you know and ask them to take this 10-question survey.
Why?
Well, last week I had a two-part blog on modeling. That blog was the outcome of me asking experts in the industry four questions about modeling and how it can help the nonprofit industry be better fundraisers and marketers.
Reaction to the blog was great! How do I define great? I got lots of e-mails asking for additional thoughts and dialogue. And guess what, many of those e-mails were from nonprofits that all seem to be worried about their internal data — the amount, the quality and, yes, even some worry about the value of the data.
So, in the time it would take you to read my normal Tuesday post I'm asking for information so I can get a better understanding about data straight from the nonprofits!
Again, click on this link, take the 10-question survey, and then I'm going to report it back in a blog. I want to get the real skinny on the perceived state of our data in internal databases but also the truth about whether people are really using the data that is even available.
- Categories:
- Data Mining
Vice President, Strategy & Development
Eleventy Marketing Group
Angie is ridiculously passionate about EVERYTHING she’s involved in — including the future and success of our nonprofit industry.
Angie is a senior exec with 25 years of experience in direct and relationship marketing. She is a C-suite consultant with experience over the years at both nonprofits and agencies. She currently leads strategy and development for marketing intelligence agency Eleventy Marketing Group. Previously she has worked at the innovative startup DonorVoice and as general manager of Merkle’s Nonprofit Group, as well as serving as that firm’s CRM officer charged with driving change within the industry. She also spent more 14 years leading the marketing, fundraising and CRM areas for two nationwide charities, The Arthritis Foundation and the American Cancer Society. Angie is a thought leader in the industry and is frequent speaker at events, and author of articles and whitepapers on the nonprofit industry. She also has received recognition for innovation and influence over the years.