A while back, I interviewed Sami Sheehan of Lollypop Farm, a tremendous advocate of monthly giving. When we first talked, we decided we’d be back to discuss another great topic: hidden monthly donors.
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Person: Sami Sheehan
On the Road to 1,000 Monthly Donors
Sami Sheehan, manager of donor engagement at Lollypop Farm, Humane Society of Greater Rochester, was gracious enough to spend an hour on the phone with me to tell me about her journey to growing the organization’s program to 1,000 monthly donors.
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