Columbia, Md., November 12, 2009 — Merkle (www.merkleinc.com), one of the nation’s largest and fastest growing customer relationship marketing agencies, today announced the formation of its new Market Research Practice, which will provide new insights into client marketing programs by discovering and understanding how consumer beliefs and attitudes shape purchasing and engagement decisions. The new practice is part of Merkle’s Quantitative Solutions Group, which provides leading organizations with analytical insight and strategy to drive highly targeted and measurable marketing programs.
Columbia, Md., November 5, 2009 — Merkle (www.merkleinc.com), one of the nation’s largest and fastest growing customer relationship marketing agencies, today announced that its Response Management Group has been selected by Alley Cat Allies to provide contribution processing services in support of the organization’s direct mail fundraising program. Headquartered in Bethesda, Maryland, Alley Cat Allies is a national advocacy organization dedicated to protecting and improving the lives of cats through education, outreach and support for Trap-Neuter-Return programs. The work was successfully transitioned from the previous service company in August and the contract is ongoing.
LITTLE ROCK, Ark., November 4, 2009 — Take care of all of your holiday gift giving while supporting a variety of programs dedicated to ending hunger and poverty through the E-Gift Cards of Hope Equity, the unique endowment-giving Web site from Heifer Foundation.
Austin, TX, November 3, 2009 — Austin-based wayfinding and environmental graphic design consultant fd2s has completed the development of an innovative donor kiosk system for the University of Texas M. D. Anderson Cancer Center in Houston.
Columbia, Md., August 3, 2009 — Merkle, one of the nation’s largest and fastest growing database marketing agencies, announced the appointment of Angie C. Moore to the position of senior vice president and general manager for its fundraising services group. Moore brings to Merkle extensive industry knowledge gained from more than 20 years of marketing and fundraising experience with private companies and national health charities that include the American Cancer Society and the Arthritis Foundation.
Little Rock, AR, July 21, 2009 — Non Profits can raise more money than ever, even in a terrible economy and have fun doing it. Bonnie Marlewski-Probert, author of 13 books, more than 1000 magazine articles and a professional in the horse industry for 20 years has recently founded Funding101.org.