Danvers, Mass.

Campaign Support From Within Dec. 20, 2005 By Abny Santicola Leadership and support from volunteers and board members is critical to a capital campaign's success. "Leadership, both in terms of CEO, senior staff leadership and volunteer leadership. If you don't have that, the likelihood of success is greatly reduced," says Larry Raff, vice president with Danvers, Mass.-based philanthropic planning and executive search firm Copley Harris Co. Assemble volunteer leaders (such as board members) and identify the top 100 to 150 people or institutions that are going to provide the money for the campaign, Raff says. Figure out who has the best relationships with