A June 2009 study from the University of Massachusetts Dartmouth’s Center for Marketing Research found that 89 percent of nonprofits are using some form of social media, and these organizations now are outpacing businesses and even academic institutions in their adoption of social networking tools. With more than 400 Web sites and tools out there, according to research conducted by David Nour, managing partner of consulting firm The Nour Group Inc., how do nonprofits and associations know where to start? How do they to determine what components fit into their social media marketing strategy? This article will offer some information on internal versus external social media tools and how organizations can take advantage of them, to maximize their marketing efforts.
Alexandria, Va.
AUSTIN, Texas, September 21, 2009 — When it comes to online giving to charity, Alexandria, VA, Cambridge, MA and Minneapolis, MN topped thelist as the nation`s most generous cities based on per capita giving in 2008. The three cities are also leading the way in online giving for 2009. When it comes to cities of less than 100,000 people, Paramus, NJ so far tops the list of dollars given in 2009 followed by Princeton, NJ and Georgetown, TX.A new report by Convio ranks 273 cities (with total population of
more than 100,000) based on actual per capita online giving and more than 1,700 cities of less than 100,000 people based on the amount donated online. The 2008 rankings are based on the more than $777 million in online donations processed by Convio on behalf of thousands of the nation`s leading nonprofit organizations during the calendar year. The current rankings come from donations processed between January 1 and August 31, 2009.
Grizzard Communications Group recently held a conference, Winning Strategies in Challenging Times, focusing on effective and efficient ways of communicating to donors during difficult economic times. The conference was held February 24th – 26th and featured a live panel discussion presented in the online virtual world of Second Life. Major George Hood, National Community Relations Secretary of The Salvation Army, along with other IT communications associates from Alexandria, VA and Reston, PA participated in a panel discussion as animated “Avatars.”
Donations to The Salvation Army's iconic red kettles set a new national record of $130 million in 2008, surpassing the previous record of $118 million set in 2007. The $130 million raised represents a 10 percent growth in donations year-over-year — the largest one-year jump since 1997.
The Community Foundation for the National Capital Region announced today that its Neighbors in Need Fund is awarding $455,000 in grants to 27 charities that provide essential services such as food, clothing, emergency financial assistance, and shelter to needy residents in Northern Virginia, Montgomery County, Prince George's County, MD, and the District of Columbia. Two additional grants totaling $40,000 will help community-based nonprofit organizations work more efficiently during and beyond these difficult economic times. The Neighbors in Need Fund is the only regionwide grantmaking program of its kind.
Advanced Solutions International (ASI), the largest, privately-owned global provider of web-based software for member and donor-based non-profits, today announced results for the past 12 months ending December 31, 2008.
