NonProfit PRO June 2015

 

10 Tips for Times of Transition

Regardless of the fiscal year, summer seems to be a transition time for many—time to work feverishly to achieve fiscal-year financial targets while creating an organizational and operational plan for the next fiscal year. Many of us start putting on the brakes to a hectic year and begin the brief process of trying to finally take time off. (I have not taken one day off this calendar year or played a round of golf. Shame on me.) ...


Breaking Down Silos With Dashboards

Data silos make it hard to manage across an organization. They are barriers to a single view of a donor. But for many fundraising teams this situation is the reality of life today. Given that multiple technology systems led to these silos, how can you use technology to improve this situation? You’ve heard the phrase “what gets measured gets managed.” This is particularly true for fundraising teams...


How to Work With a Design Agency

Before you can reap the benefits of an agency partnership, you have to make the big decision to bring in an agency. How do you know you’re ready? When is the right time? While every organization is different, we’ve found that there are a few universal reasons to start the agency search...


Infographic: Crowdfunding for Nonprofits

Crowdfunding is relatively new—Indiegogo (2008), Kickstarter (2009) and GoFundMe (2010), three of the biggest platforms and key players in the crowdfunding boom, were founded in the last seven years. Sometimes, it takes awhile for nonprofits to embrace new technology, and longer still to start using it effectively. Not so with crowdfunding platforms...


Register Your Copyrights

There appears to be a popular misconception that the only thing that needs to be done to have a copyright is to place the designation © or a notation that “All Rights Are Reserved” on materials for which copyright protection is sought. While that may be true—at least in part—one cannot sue under the federal Copyright Act for infringement unless the copyright is registered with the U.S. Copyright Office.


Survey Says: Fundraising at the Register

If you walked into a Walgreens pharmacy in the month of May, there’s a good chance your trip to the checkout counter involved more than just the usual assortment of two-for-$3 candy specials and glossy magazine covers. That’s because Red Nose Day—a premier celebrity telefunding event in the U.K.—was readying its May 21 U.S. debut,…


The Art of the Rebrand: When, Why and How to Rebrand Your Nonprofit

Take a look at your nonprofit’s branding strategy. If it’s an afterthought—or even if it’s already high priority but in need of a refresh—it might be time to make it an integral part of your donor engagement strategy. It might be time to rebrand. Here’s what you need to know before you do...


Your Nonprofit Can Make Smarter Group Decisions

Luna. That was the name voters chose for an adorable sea otter pup at Shedd Aquarium, a Chicago nonprofit. Nonprofits (including yours) make collective decisions all the time, and in a variety of contexts (admittedly more high stakes than naming adorable sea otters). So doesn’t it make sense to make those decisions in the smartest way possible...