I have been tweeting on Twitter (my call sign is addedvalueth) for the last two weeks, wondering why a grown-up would share mundane parts of his personal life ("heading to sleep") with complete strangers on the other end of a computer or handheld. And why anyone would want to read aforementioned drivel.
Donations to The Salvation Army's iconic red kettles set a new national record of $130 million in 2008, surpassing the previous record of $118 million set in 2007. The $130 million raised represents a 10 percent growth in donations year-over-year — the largest one-year jump since 1997.
Yesterday, the mother of a sick child Googled the name of a devastating disease. She got thousands of results, but the ones that interested her the most were links to your organization’s Web site; two stories from the national media; a handful of online support groups for patients and their families; a general health Web site with online communities dedicated to the disease; and one site focused exclusively on a heartsick father’s negative experience with an operator on your organization’s support line.
In the past three years, developments in social networking and internet applications have begun providing internet users with more opportunities for sharing short updates about themselves, their lives, and their whereabouts online. Users may post messages about their status, their moods, their location and other tidbits on social networks and blogging sites, or on applications for sending out short messages to networks of friends like Twitter, Yammer and others.
For the first time ever, Internet users around the world are invited to participate in Joel Comm’s Live Twitter Power Tweet-a-Thon 2009 on Thursday, February 19, 2009 from 12 noon to 12 midnight (EST). Donations through the Tweet-a-Thon will be raised for WaterIsLife.com, a project of Hearts and Hands International, a non-profit organization that provides clean water solutions to those in developing nations. The Tweet-a-Thon will be broadcast from the official site.
Organizers of the 24-hour global fund-raising effort known as Twestival are still counting the cash they raised Thursday for charity: water, which works to provide clean drinking water to developing countries.