July 27, 2009, MediaPost — Marketers that are frustrated with targeting specific age groups or demographics in Facebook, MySpace, Twitter and LinkedIn could glean insight from a recent study by Anderson Analytics.
July 30, 2009 — tweetmyride is a Twitter-driven global charity campaign, created to raise money for 10 charities around the world in the lead up to Vancouver-based Australian, Gavin Romanis, participating in the international mountain bike race, La Ruta de los Conquistadores in Costa Rica from November 11-14, 2009 known as one of the toughest on the planet.
July 13, 2009, Hartford Business Journal — At the NBA draft in Madison Square Garden on June 25, Mike Soltys grasped his Blackberry and typed in live updates to his Twitter account, espnmikes.
Orlando, FL, July 6, 2009 — More than 1,500 charities are vying for a chance to win CommuniCause, a nationwide online contest that awards one winner a social media makeover. Launched earlier this year by Orlando-based interactive agency Mindcomet, the CommuniCause campaign gives Americans the opportunity to vote online and rally support for their favorite 501c3 non-profit organizations. The winning organization receives $25,000 in consulting services from MindComet to help improve its social media presence and fundraising outreach efforts. The campaign concludes on July 31st.
July 5, 2009, The Washington Post — Twitter has been hailed as an incredibly useful marketing tool for businesses and brands, both big and small, to disseminate information and engage with consumers on a massive scale. But what about non-profits? The ability to use social media to fundraise for charitable purposes has been questionable. A few months ago, the Washington Post reported that Causes, one of Facebook's popular applications used by non-profits to raise money, was not netting much money for charities, despite its large amount of users (according to the application's page, it has 26 million monthly users).
Profiles, tweets, widgets, avatars, oh my! Social networking has created a wild new world. Given that newness, it’s easy for organizations to get caught up in the notion that they need to reinvent the wheel when it comes to engaging with constituents.
NEW ROCHELLE, NY, June 17, 2009 — This month marked the launch of Salesian Missions first-ever national awareness campaign. The campaign includes the nonprofit organization's first television commercial and a new campaign website at www.FindYourMission.org.
June 6, 2009 — In its "Employee Engagement Survey,” the International Association of Business Communicators (IABC) Research Foundation teamed with Buck Consultants, an ACS company, to determine how organizations are communicating with employees to keep them engaged and productive. The survey includes responses from nearly 1,500 participants representing a broad industry and geographic base. The survey results are being released today at the annual IABC World Conference in San Francisco.