Russ Reid

Leader Dogs/Huntsinger & Jeffer Package Wins Campaign of the Year
October 10, 2012

"Overall, we saw some very strong but very traditional campaigns — very few major risks or outside-the-box approaches," judge Dane Grams said. "Was this a wise choice? It seems like it was, as most of the results we reviewed were incredibly strong."

A Conversation on Integrated Marketing and Fundraising, Part 1
February 22, 2012

FundRaising Success speaks with Integrated Marketing Advisory Board Chairman Michael Johnston, founder and president of Hewitt and Johnston Consultants (hjc), and IMAB member Sara Spivey, chief marketing officer at Convio, about the role of the IMAB and the importance of integrated marketing and fundraising in today's landscape.

'I Would Like to See Mobile Go Away.' He Said What?
January 20, 2012

As part of our January cover story, we asked some fundraising pros to fill in these blanks: "My favorite trend right now is ______. I would like to see _____ just go away." Some of their answers were pretty surprising, with things likes mobile giving, special events and good ol' No. 10s being wished off the face of the fundraising earth.

The Right Moves
January 1, 2012

To usher in 2012, we asked a plethora of fundraising pros with expertise in a variety of areas to share some of their best tips for their fellow fundraisers. We also wanted to know what their favorite (and least favorite) things are that are going on in fundraising.

Final Thoughts on Fundraising 2011
December 30, 2011

Well, this is it, folks — our last chance to talk about fundraising in 2011 while it's still 2011. We know you're all busy sending out those last-minute e-mail appeals, but when you finally click "send" one last time this year, grab yourself a cup of cheer and settle in with some fellow fundraisers as they share their thoughts on fundraising 2011.