Operation Smile

July 21, 2009 — The American Marketing Association (AMA) and the American Marketing Association Foundation (AMAF) honored three nonprofit marketing leaders at its Nonprofit Marketing Conference in Chicago, IL, on July 16, 2009.  Eric Overman, Operation Smile, received the Nonprofit Marketer of the Year Award, and Anne Bergquist, YMCA of Metro Chicago, and David J. Neff, American Cancer Society High Plains, received the Special Marketing Initiatives and Social Media subcategory awards, respectively. The AMA/AMAF Nonprofit Marketer of the Year Awards honor extraordinary leadership and achievement in the field of nonprofit marketing.

To: Geoff Peters
I enjoyed your article in FundRaising Success (“Fundraising and the Economy,” January). Couldn’t have come out at a better time. Your explanation of the two most vulnerable channels is insightful, and your multichannel point is right on target.