Newport Creative Communications

Gold Awards: And the Winners Are ...
September 1, 2005

What a grand time. FundRaising Success ventured into the tricky awards arena for the first time this year. And even though it was all new to us, it was a terrific experience from start to finish. We had a better-than-expected showing — 33 packages in all, submitted by 10 agencies and two organizations — a small but enthusiastic group of judges and a lot of fun.

Donor Focus: Generation Y
June 1, 2005

Generation Y is one of the first population segments that knows the true meaning of instant gratification, according to Kelly Mahoney, president of marketing agency Newport Creative Communications. A three-week fulfillment window as a standard response is not going to help you cultivate a long-term relationship, she explains. Here, Mahoney discusses what Generation Y’ers mean for fundraising.

Todd Hendricks Fundraising Obstacles 2005
November 1, 2004

Todd Hendricks, senior director of direct response at the American Society for the Prevention of Cruelty to Animals, pauses to reflect on the obstacles that await fundraisers in 2005.