LinkedIn

Study: Who's On Which Social Nets
August 4, 2009

July 27, 2009, MediaPost — Marketers that are frustrated with targeting specific age groups or demographics in Facebook, MySpace, Twitter and LinkedIn could glean insight from a recent study by Anderson Analytics.

New Media … Same Strategy
July 1, 2009

Profiles, tweets, widgets, avatars, oh my! Social networking has created a wild new world. Given that newness, it’s easy for organizations to get caught up in the notion that they need to reinvent the wheel when it comes to engaging with constituents.

Margelina Redux
July 1, 2009

Margelina, my long-lost Second Life avatar, has a friend! Her name is TinaLouise Serendipity. I created her because I couldn’t remember Margelina’s password. So they’re more like stepsisters and, actually, they have yet to meet.

Research Finds Volunteer Efforts Down Among Teens — Five Rules for a Successful Volunteer Program
May 11, 2009

Redondo Beach, CA, May 3, 2009 — A study conducted by Tufts University’s Center for Information & Research on Civic Learning & Engagement (CIRCLE) found an increasingly declining trend in teen volunteer activity for the years 2005 through 2007. In an effort to assist volunteer coordinators and nonprofits dependent upon volunteers, Jesse Torres, bank executive, lifelong volunteer and recipient of the President’s Volunteer Service Award, today provided to nonprofit organizations the five rules to maintaining long-lasting volunteer participation.

Relationships 2.0
March 1, 2009

For fundraisers, the first quarter of the year is as much a time to look back as ahead. It’s a time to find out how year-end appeals tallied up, to assess how winter events performed and perhaps to report back to the board on what it all means.