Company: Informz

Getting Your Email Delivered: Laws, Technologies and Best Practices to Reach Your Supporters

Email is a highly effective tool for nonprofit organizations, but are you sure your messages are filtering through supporters’ ever-growing inboxes … and doing so legally? There are many rules and regulations nonprofits must adhere by, and technologies out there to make sure your email gets to your recipients … and gets opened!

Join Lisa A. Lori, partner at law firm Klehr Harrison Harvey Branzburg LLP and a member of the NonProfit PRO Editorial Advisory Board, and Vivian Swertinski from email marketing solutions provider Informz as they discuss these issues.

In this webinar,  you’ll learn:

  • The legal regulations nonprofits must adhere to in email, including CAN-SPAM
  • What prevents emails from being received and/or opened
  • Technologies to enhance email marketing
  • Best practices on email deliverability and messaging
  • And more!

Click here to register today!

Couldn’t make it on April 22nd? No problem! All NonProfit PRO webinars are archived for 90 days after the live event. Click above to register for this webinar or to get access on-demand.

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How to use Email to Tell Great Stories

Great stories help turn prospective donors into lifelong advocates. But how do you create effective stories that create personal connections and use technology to nurture relationships? Marketing automation! This exclusive guide from Informz will help you.

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Internal Vs. External Tools: Determining the Best Approach to Social-Media Marketing

Robin Fisk

A June 2009 study from the University of Massachusetts Dartmouth’s Center for Marketing Research found that 89 percent of nonprofits are using some form of social media, and these organizations now are outpacing businesses and even academic institutions in their adoption of social networking tools. With more than 400 Web sites and tools out there, according to research conducted by David Nour, managing partner of consulting firm The Nour Group Inc., how do nonprofits and associations know where to start? How do they to determine what components fit into their social media marketing strategy? This article will offer some information on internal versus external social media tools and how organizations can take advantage of them, to maximize their marketing efforts.

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You’ve Got Donations

Meghan Curtin

For more than 15 years, the Center for Economic Growth has operated as a regional economic- and business-development organization in New York’s Tech Valley region, which spans 18 counties. Through much of its his-tory, CEG had no consistent way to communicate with its funding partners, members, clients or the general community. Then, a few years ago, it switched to e-mail marketing.

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