DMA Nonprofit Federation

At the Direct Marketing Association Nonprofit Federation’s 2010 New York Nonprofit Conference, three top nonprofit executives joined moderator Tom Harrison, president and CEO of Russ Reid, to discuss these issues in a two-part session, “Cracking the Shell: Open Dialogue & Discussion With America’s Top Nonprofit C-Level Executives on the Sector’s Most Pressing Issues."

Engagement has been at the forefront of the fundraising sector since its inception and is such an integral part of the job that Tom Gaffny, principal at Tom Gaffny Consulting, named his 2008 DMA Nonprofit Federation Washington Nonprofit Conference session, "'E' Is for Engagement: 65 Organizations, A Case Study."

If the snow kept you away, the 2014 DMA Nonprofit Federation Washington Nonprofit Conference featured information-packed sessions on all aspects of direct marketing and highlighted the trends and triumphs that are shaping our industry today. The Production Solutions team captured the insights and takeaways that could help propel your organization and your campaigns to the next level. Here they are …

The 2012 FundRaising Success Fundraising Professionals of the Year Awards Lifetime Achievement honoree was Geoff Peters, president of CDR Fundraising Group.

We operate thanks to the public trust. Countless hurting people depend on nonprofits. Countless donors entrust their resources and their dreams to nonprofits. We must never be afraid to do what’s right. As Dr. King pointed out, society’s punishments are small compared to the wounds we inflict on our soul when we look the other way.

The DMA Nonprofit Federation, through its Ethics Committee and its Advisory Council, has adopted new Fundraising Principles & Best Practices for Accountability in Fundraising. The DMANF asks its members to review the principles to ensure their adherence to the standards set forth in the document and when working with any third parties or agencies that provide fundraising support. The DMANF asks its members to hold themselves and the industry to the highest standards of accountability.

While technology has opened all sorts of new possibilities for fundraisers, there is no technological cure-all for the fundraising sector, no matter what anyone may attempt to lead you to believe. Fundraising still takes work — and hard work at that.

Tweets from the Direct Marketing Association Nonprofit Federation 2013 Washington Nonprofit Conference.

Relationship + Marketing = Improved Retention & Revenue: It's a slightly unnerving equation that can propel your fundraising to new levels. And it's not optional.

The reduced charitable postage rates are safe for now, but the the issue isn't going away. Neither is the debate over the charitable tax deduction. Fundraisers must fight to protect their industry.