AFP

New AFP Chief Marketing Officer Named One of the Top 100 CMOs on Twitter
October 31, 2012

Scott Pearl, the Association of Fundraising Professionals’ (AFP) new chief marketing officer, has been named to Social Media Marketing Magazine’s list of the top 100 CMOs on Twitter around the world. The list identifies the top 100 chief marketing officers who provide useful content; engage with followers; and “get it,” according to Social Media Marketing, when it comes to the best ways to use Twitter. It was Pearl’s first appearance on the list, and he is currently ranked 80th.

Setting a Course for Growth
October 18, 2012

If you do nothing differently, you'll be at the same place this time next year as you are right now — or worse, you'll be smaller because you lost 7 percent more donors than you gained.

The Spirit of Cincinnatus Receives AFP's Highest Honor
July 9, 2012

The Association of Fundraising Professionals has given its highest fundraising honor, the Award for Excellence in Fundraising, to The Spirit of Cincinnatus, an all-volunteer nonprofit created to provide the operational foundation for The Rusty Ball. The Award for Excellence in Fundraising honors an organization that has developed campaigns, initiatives, projects or techniques that have grown and increased its fundraising infrastructure, program and results.

Social Media: Personal, Professional or Both?
June 6, 2012

Because social media is by definition social but today is also a necessity in your business toolbox, it blurs the black and white lines of personal and professional.