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If there’s any industry that relies on helping hands and team work, it’s the nonprofit sector. We realize corporate and other large nonprofit partners are pillars to our success and strive to ensure they are truly recognized as part of our team...

Video storytelling is a power tool. It has the capability to evoke much more emotion than copy because it is a visual tool. And as nonprofits, they need that kind of emotional trigger. At the NTEN Nonprofit Technology Conference in New Orleans this past April, I sat down and spoke with two experts in the field to help me understand more about the concept of video storytelling...

A nonprofit giving society offers an organization an excellent way to cultivate, steward and upgrade donors—which not only increases retention rates, but also boosts the lifetime value of those donors to your organization...

We often get caught up trying to figure out how to motivate, “inspire” our supporters. It turns out that the thing we can do to inspire them most is to congratulate them for what they’ve already done...

Most donors have a built-in distrust of fundraising messages. It’s true partly because people tend to be skeptical of marketing in general and partly because donors are usually skeptical of nonprofits and how they’re run...

Claire Axelrad writes on Clairification about the four criteria that influence donor decision-making, and they're not based on your needs. If you’re relying on prospective donors to deliberate on the merits of your appeal based on the need you convey, you’re on the wrong track...

You must engage with your donors, unless they told you upfront they didn’t want to. So, here are my top three ways to steward monthly donors...

If you work with campaign volunteers, you probably wrestle with how to keep their work fresh and exciting. Here’s an exercise you can use to overcome two different challenges you’re likely to face...

I think I’m going to lose it. In the past couple of weeks, I’ve talked to the leadership of three different organizations that have created a belief in their heads that “their” major donors will not give big nonprofit gifts...

Welcome back to #NPPTrendingNow, a weekly video series where NonProfit PRO Editor-in-Chief Nhu Te breaks down the top three coveted stories of the week. Here's what we've got going on for you this week: donor records that every MGO should keep track of, what to consider when thinking about board diversity and technology hacks to increase fundraising...