There is nothing that can replace being face to face, in person with someone. But thanks to basic technology, there are incredible ways to deepen relationships, and overcome travel and expense barriers. Today’s world is increasingly global, and organizations have supporters and friends all over. Use technology in a focused and strategic manner to connect with your best friends, potential friends and donors…
Read MoreCategory: Video
Mastering Nonprofit Video
In 2015, content is king, and there is no more engaging form of content marketing than video marketing. Long gone are the days when a nonprofit needed huge budgets and ad dollars to shoot and air a high-quality DRTV campaign. With the snap of a smartphone, a little software and the use of the Internet, a video can be shot, edited, uploaded and shared in a matter of minutes. And we all know video is where your donors and supporters are spending their increasingly longer online time…
Read MoreYes, Your Online Videos Must Change From One Channel to Another
Not all social channels have the same purpose in your constituent’s life. That means videos must be tailored to each social media channel for maximum effectiveness. In the past I’ve blogged about the power of video for nonprofits. I still feel very strongly that we, as an industry, can’t just do video. We must do video right. For the last few years, Facebook and YouTube have been the primary places for nonprofits to showcase their messages and missions in video. But, with the growth of other channels, there are multiple opportunities for nonprofits to reach the marketplace…
Read MoreGoodwill Manasota Harnesses Power of News Media to Share Stories of Philanthropy
Goodwill Manasota, Sarasota, Fla., has taken to the airwaves to share stories of philanthropy and good corporate social responsibility throughout Sarasota and Manatee counties. Through the “Tell Me Something Good” radio show on WSRQ, hosted by Goodwill Foundation vice president Veronica Brandon Miller and director of community outreach Rick Hughes, and the “Good News” show…
Read MoreFundraising Acquisition: How to Grow Your List and Engage New Supporters
While the talk of the early part of 2015 has been all about donor retention, you won’t have donors to retain if you don’t first acquire them. And with today’s plethora of channels in which to reach potential donors, there are myriad ways to grow your list and engage new supporters.
In this webinar, you’ll learn:
– How to grow your donor list online
– Ways to engage new supporters
– Acquisition tactics with new media
– How to convince leadership to invest in acquisition
Sponsored by Salsa Labs
Click here to view this free webinar today!
Couldn’t make it on April 30th? No problem! NonProfit PRO webinars are archived for 90 days after the live event. Click above to register and get access to this webinar, both live and on- demand.
Read MoreIce Buckets, Viruses and Math
What other people think is really important to us. If we see a group of people doing something, however weird that something might be, we want to do it too.
Read MoreNTC 2015: 2015 DoGooder Video Award Winners
At the day two plenary session during the Nonprofit Technology Network’s 2015 Nonprofit Technology Conference in Austin, Texas, the 2015 DoGooder Video Awards winners were announced. The awards, presented by YouTube, See3 and NTEN, honor some of the best videos for good out there.
Read MoreDoGooder Video Awards Submission Period Now Open
It’s DoGooder Video Awards time, and the submission period for the annual awards honoring the best videos that raise awareness, tell stories and inspire action for causes is open and runs through Feb. 8.
Read MoreThe Winning Nonprofit Digital Stories From TechSoup’s Storymakers Contest
We were blown away by the global participation in this year’s campaign. Without further ado, we’re thrilled to announce the winners of TechSoup’s Storymakers 2014 contest and to share their words about storytelling.
Read More6-Second Fundraising: How to Charm Online Donors With Digital Storytelling
Six-second fundraising? I’m not kidding. The new, ultra-short social-media services, Instagram and Vine, are showing how short little videos that are just a few seconds long grab the attention of millions of people, particularly people under 35 years old. Shooting six-second videos is easy to do on your smartphone, and as you’ll see, they can be very charming.
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