What Your Donors Want to Hear Before Dec. 31
December 1, 2011

Your donors are going to be bombarded by fundraising messages between now and Dec. 31. On the radio, in the mail, on billboards — the encouragement to "give now before Dec. 31" will be hard to miss. How can your message stand out and result in donations?

Bad Economic News: It's Not Over Yet
December 1, 2011

You can't change the economy, but you can do your best to keep your fundraising on track. Here are five steps for fundraising in a recession and making the most of the year-end.

Lost: Donor Service. Reward If Found
November 17, 2011

Are some fundraisers "in love" with their donor bases but not all that fond of the individual donors? Maybe that explains some of the disservice I've seen lately.

Nonprofits Retained More Donors in 2010, Report Shows
August 31, 2011

Nonprofit organizations in the U.S. were better at retaining donors and shored up their net losses in donations in 2010, according to the latest report of the Fundraising Effectiveness Project (FEP). The FEP, a report of the Association of Fundraising Professionals (AFP) and the Center on Nonprofits and Philanthropy at the Urban Institute, compares gains and losses of donors and donation amounts. The FEP indicates year over year growth by comparing how many new donors are acquired with how many stopped giving, and the donation levels of each.

Fire Up the Lapsed-Donor Reactivation Machine!
June 7, 2011

Most donors don’t set out to lapse. In fact, many don’t know they have lapsed. Some stopped giving because their income changed, they have new interests or you unintentionally irked them. But others will give again (and again) if you help them remember what made them support you in the first place.