Recurring Donations

Tax letters should aim to engage recurring donors and encourage them to either make an extra gift, upgrade to a higher level, switch to a higher retaining way of giving, or give the ultimate gift. Here's how you can do that.

Kevin Scally, chief relationship officer at Charity Navigator, shared that with a shrinking donor population, recurring gifts can both democratize philanthropy and lower the barriers for giving. 

Savvy nonprofits have long known the power of small, recurring donations. People still have a burning desire to support causes they care about. So what's the key to unlocking their generosity? It's simple: encourage your donors to automate their giving.

Facebook fundraising has seen its ups and downs over the years, so what is its current perceived value? Here are three key mistakes nonprofits need to avoid when evaluating if there’s a place for Facebook fundraising in their 2023 strategy.

It's always a good thing to be as transparent as possible to your donors. So here are my top five best practices when it comes to recurring gift receipts.

A new year. New opportunities. A renewed focus on donors, mission and impact. To kick off 2023, here are my top three recurring giving predictions for 2023. 

Since the launch of B Generous’ “Donate Now, Pay Later,” the company has received more than $250,000 in donation loan requests.

The results speak for themselves. Giving Tuesday 2022 saw a 15% increase in dollars raised compared to 2021 with $3.1 billion in total, and some Giving Tuesday donors even committed to recurring gifts.

While there are always risks involved in new fundraising innovations, many times these risks are well worth taking — and, in some cases, you can’t afford not to take them. As 2023 beckons, it’s time to explore the major innovations I expect to see in digital fundraising in the year ahead.

Today’s giving climate is competitive. It’s up to you to give your donors a reason to choose your nonprofit over another.