Peer to Peer

Peer to Peer Advanced Speaker Spotlight: Benjamin Yerxa
October 3, 2019 at 12:25 pm

Who you can look forward to at Peer to Peer Advanced is Benjamin Yerxa, PhD, who will describe taking a completely silo’ed, and arguably ineffective, organization and turning it around as silos fell by the wayside.

Getting Serious About Peer-to-Peer Fundraising Data with Predictive Analytics
October 1, 2019 at 11:07 am

If you’re like most peer-to-peer fundraising (P2P) staff, you’re drowning in data. You ascertain averages, browse benchmarks and create charts. You detail donations, edit estimates and fetch files. You hoard history, gather graphs and index indicators. We’re very serious about our data in P2P! Sometimes we all get so caught up in reporting that it’s easy to…

Everything Is Perfectly Out of Control
October 1, 2019 at 10:25 am

Do you have a billion and one things on your mind? Is your way unclear? Are the problems in your organization happening because other people and other departments messed up big time? Do you and everyone else have long stories they can tell about everyone else and how all the chaos happened?

#NPPTrendingNow Ep 106: The Peer-to-Peer Secret?
September 27, 2019 at 11:28 am

Welcome back to #NPPTrendingNow, a weekly video series where NonProfit PRO Editor-in-Chief Nhu Te breaks down the top three coveted stories of the week. Here's what we've got going on for you this week: innovative nonprofit ideas, donor appeal letters and the secret to peer-to-peer fundraising.

Reaching Peer-to-Peer Supporters Through Data-Driven Personas
September 24, 2019 at 12:42 pm

To encounter the donors who are likely to participate in peer-to-peer activities, we need to look to personas. These are not your run-of-the-mill personas many of us have used in past communications efforts. These personas are derived from complex statistical models and go well beyond the marketing personas.

The Secret to Peer-to-Peer Fundraising Growth?
September 19, 2019 at 11:08 am

Peer-to-peer fundraising is a way for your supporters to fundraise on behalf of your organization. It’s a spontaneous, fun and interesting way of engaging your supporters that makes them a part of the action — makes them advocates in action!

7 Innovative Ideas to Build Buzz for Your Nonprofit
September 18, 2019 at 12:01 pm

A nonprofit has the same needs as any other business. If you want to attract donors and patrons, then you need to constantly build buzz and awareness about what you do. The interest you build moves people into the top of your sales funnel, so they can become donors by the time they reach the bottom.

2018 Peer-to-Peer Fundraising Study
September 12, 2019

While peer-to-peer fundraising has only been around for a little more than a decade, this tactic should be a staple in every nonprofit’s fundraising strategy. Take a dive into our "2018 Peer-to-Peer Fundraising Study" to learn why...