Individual Giving

The best monthly donor prospects are donors who currently give you gifts of $100 or less. They are not your big check writers; if they did send you a $100 check, it was probably a stretch gift for them. Instead, monthly donor prospects are donors who can make small gifts more often...

One in eight Americans—42 million people—still struggles to get enough to eat. And while that number has been going down recently, hunger appears to be getting worse in some economically distressed areas, especially in rural communities. Food banks that serve these areas are also feeling the squeeze, as surplus food supplies dwindle, but the lines…

In our sector, we are constantly faced with obstacles of how we can increase charitable giving; but more particularly, how can we get our donors to continue to give over the years. A donor-advised fund is an account sponsored by a nonprofit organization that enables donors to give to charities and receive tax benefits—essentially a charitable savings account…

Hospitals in Manchester have enough blood supplies to treat patients including the victims of Monday night’s arena attack, the NHS has said. Worried locals were urged to make an appointment to give blood at a later date after the city’s blood donation centres were inundated with volunteers. Images shared on Twitter by a number of users…

Build a culture of philanthropy. Challenge your board and staff to embrace a donor-focused, relational approach. Invest in your board and staff and build a development program that is built to last—through leadership transitions and that grows stronger and stronger with the success and capacity-building of each campaign...

When fundraisers ask me this, the answer is: no better time like the present! And, you should be asking all the time! The more you ask, the more monthly donors you’ll generate...

A transformation of sorts has occurred over the last 20 years in regard to donors’ expectations of nonprofits. In years past, donors were generally satisfied with the act of giving itself, relying on little more than the assurances of the nonprofit beneficiary of their donation that their funds were being put...

Ask your Magic 8-Ball about the state of charitable giving in the next few years, and there’s a good chance it’ll tell you “outlook good.” As long as it’s getting its info from Marts & Lundy and the Lilly Family School of Philanthropy at Indiana University, that is...

A monthly donor calling up to cancel is a dreaded call for any organization. It’s something nobody wants to hear. But it’s important to respond in the right way...

Mistakes are inevitable, how a fundraiser responds to those errors is what can really set the organization apart. Instead of spending all our time on looking for someone (anyone but me!) to blame, our first priority needs to be our donors...